Future Flight

Storytelling

Strong companies have more to tell than they usually show. We condense origin, attitude, turning points, benefits and future into a corporate story that people understand and can pass on. From that come core messages and narratives for marketing, HR, leadership and sales.

Jedes Unternehmen hat eine Geschichte. Meistens liegt sie verstreut in Köpfen, Präsentationen und alten Broschüren. Im Future Flight setzen wir die Teile zusammen – zu einer Geschichte mit rotem Faden, die euer Team gerne erzählt und eure Kunden weitererzählen.

Here's what that means for you, specifically

Shared Language
Marketing, HR and sales communicate consistently.
Impact
Messages stick with customers and employees.
Common Thread
Content becomes clear, consistent and coherent.

That sounds familiar to me

Your strengths are clear internally, but barely visible on the outside.

Content keeps coming, but none of it builds one shared story.

Origins and future don't yet add up to a shared history.

Marketing, HR, Leadership and Sales tell different stories.

The company has a lot to say, but no clear common thread.

So läuft der Future Flight ab

Take off now

1. Gather material
Capture the story, anecdotes, turning points and perspectives.
2. Identify the core
Work out stance, value and recurring motifs.
3. Build the storyline
Develop corporate story, key messages and narrative structure.
4. Translate into applications
Make the story work for website, Sales, Recruiting and Leadership.
5. Activate Storybook
Capture narratives, proof, examples and first executions.

Eure Coaches.

Michael Schnyder

CEO

Michi turns complex challenges into clear ideas, ensuring strategy and creativity move in the same direction. He loves getting people excited about brands. A former karate practitioner, he still brings his focus to everything he does — and keeps his black belt close at hand.

Zum Teamprofil

Kathi Krimmer

CIO Vogel Corporate Solutions

B2B-Kommunikation
Digital
Marke

Kathi ist Hochschuldozentin und Keynote Speakerin. Sie verbindet Kanäle, Menschen und Inhalte – strategisch, datenbasiert und so, dass aus einzelnen Massnahmen eine Kommunikation wird, die ankommt.