Trust at First Sight
Arztpraxis 1800 Saas-Fee – Branding & Website
- Branding
- Digital
- Strategy

Customer
Arztpraxis Saas 1800
what
So, Schnydärlini, you guys need to give us a hand. We’re opening a new medical practice in Saas soon. We’ll figure out which machines and scanners we need on our own—but when it comes to branding and web design, we’re completely lost. We have neither the time nor any clue about marketing. It’s not even about attracting new patients—we have plenty of those already. We want to build trust—with tourists, with people who don’t know us yet, and, most importantly, with future medical assistants and doctors who might want to join our team. And hey—if the logo turns out really well, you might even get to X-ray Michi’s head for free.
how
Together with the medical practice team, we began with a structured kick-off session to define the new practice’s values, ethos, and vision. The goal was to develop a brand that not only instills trust externally but also fosters a sense of identification internally. Building on this, we developed a minimalist and clear corporate design, including a logo, signage solutions for the practice, and a completely new website. The focus was on intuitive user navigation, a calm, trustworthy design, and clear communication—tailored to patients, tourists, and potential employees.
wow
The 1800 Saas-Fee Medical Practice got off to a successful start—with a brand that inspires trust right from the start. The combination of a clear visual identity, well-thought-out web design, and consistent communication ensures that patients immediately feel they are in good hands. At the same time, the professional image enhances the practice’s appeal as an employer.









